Saturday, October 14, 2023

Romantic Blast from the Past

Romantic Blast from the Past - 'Jo Haal Dil Ka' with Zain Imam and Reem Sameer Shaikh

12th of October, 2023 in Mumbai:  Prepare to embark on a soul-stirring musical voyage as Jo Haal Dil Ka, a rendition of the 90s classic from the film Sarfarosh, is ready to take the world by storm. This song promises to reignite the flames of nostalgia while kindling a new passion in the hearts of lovers.

Jo Haal Dil Ka is a timeless melody reinvigorated with a contemporary twist. This passionate romantic song stars the enigmatic duo of Zain Imam and Reem Sameer Shaikh, whose on-screen chemistry is set to enthral audiences. Dev Negi and Priya Saraiya, two extraordinary talents, lend their voices to this heartfelt rendition. With music composed by the maestro Chirantan Bhatt and lyrics crafted by the gifted Manoj Yadav, Jo Haal Dil Ka is directed by the visionary Feroz Khan.

This timeless melody bridges gaps between generations. Jo Haal Dil Ka will not only make the older generations hum the tune but also captivate Gen-Zs.

Zain Imam talking about the song said "Working on Jo Haal Dil Ka has been an incredible experience, especially being a part of one of the most iconic love songs we've grown up listening to. Dev Negi & Priya Saraiya's voice in the song has been pure phenomenal."

Reem Sameer Shaikh expressed her feelings about the song by saying, "Jo Haal Dil Ka is a musical journey that transcends time. It's been a privilege to be part of this reimagined classic, and I hope it touches the hearts of all who listen to it.”

'खरंच तिचं काय चुकलं?'मध्ये रोशन विचारे प्रमुख भूमिकेत

 'खरंच तिचं काय चुकलं?'मध्ये रोशन विचारे प्रमुख भूमिकेत   सोमते शुक्ररात्री .३० वाफक्त सोनी मराठी वाहिनीवर.

मालिका आणि चित्रपट यांमधून प्रेक्षकांना आपलंसं करणारा एक गोड चेहरा म्हणजे रोशन विचारेअलीकडेच आलेल्या 'खरंच तिचं काय चुकलं?' या सोनी मराठीवरील रहस्यमय मालिकेमध्ये प्रमुख भूमिकेत आपल्याला रोशन पाहायला मिळणार आहेरोशनने आजपर्यंत साकारलेल्या अनेक भूमिकांपैकी 'खरंच तिचं काय चुकलं?' या मालिकेतील त्याची भूमिका काहीशी वेगळी आहेश्रेयस अग्निहोत्री... गडगंज श्रीमंत होतकरू तरुण... आभा निवासचा एकुलता एक वारसअशी ख्याती असणारी ही व्यक्तिरेखा रोशन आपल्या अभिनयातून उत्तमरीत्या साकारतो आहे.

       

अग्निहोत्रींच्या
 घरची सून आभाच व्हायला हवीअशी तिच्या आईची इच्छा आहेआभा निवासची खरी मालकीण आभाच आहेहे वेळोवेळी अधोरेखितही केलं गेलं आहेपण श्रेयसच्या मनाची मालकीण कोण आहे.. आभा की कुहू..? हे एक कोडंच आहेआभा निवासशी आभाचा काय संबंध आहेयाचं रहस्य अजूनही उलगडलेलं नसताना आभा आणि कुहू या दोन बहिणींच्या आयुष्यात झालेला श्रेयसचा प्रवेश आणखी पेच वाढवणारा ठरणार आहेश्रेयसच्या येण्यानी 'खरंच तिचं काय चुकलं?' या मालिकेत प्रेमाचे रंग भरले जाणार हे निश्चितमालिकेत प्रसंगागणिक सातत्याने गडद होत जाणाऱ्या छटांमध्ये अग्निहोत्रीच्या भूमिकेत रोशन श्रेयस काय रंग भरतोहे बघणं आता रंजक ठरेलअल्पावधीतच प्रेक्षकांची मनं जिंकणाऱ्या सोनी मराठीवरील 'खरंच तिचं काय चुकलं?' या मालिकेत रोज एका रहस्याचा डाव मांडला जातोयत्यातले काही छुपे गूढ पत्ते एक-एक करून आपल्या मनाचा ठाव घेणार आहेतपण त्यासाठी तुम्हांला सोनी मराठी वाहिनीवर दररोज सोमते शुक्ररात्री .३० वा. 'खरंच तिचं काय चुकलं?' ही मालिका  चुकता पाहायलाच हवी.


Exciting Content Lineup Unveiled on Comedy Central: Laughter and Heartwarming Moments Await!

Exciting Content Lineup Unveiled on Comedy Central: Laughter and Heartwarming Moments Await!

Comedy Central, the home of comedy and entertainment, is thrilled to announce a captivating lineup of shows that will have you in stitches and warm your heart, airing Monday through Friday from 8pm to 10pm.
Starting with "Young Rock" (Season 1-2): Dwayne Johnson, also known as "The Rock," takes center stage as he embarks on a hilarious journey down memory lane. Join us as we delve into the outrageous stories of his family and youth, which played a pivotal role in shaping him into the extraordinary man he is today. With an IMDb rating of 7.9, "Young Rock" is the perfect recipe for a good laugh.
Followed by "One Day at a Time" (Season 1-4): Step into the vibrant world of Penelope, a newly single Army veteran, and her lively Cuban American family. This re-imagined classic series will take you on a rollercoaster of emotions with its humor and heartwarming moments. Boasting an impressive IMDb rating of 8.1, "One Day at a Time" promises to entertain and delight.

Last but not the least, is "Panhandle": Prepare for the Indian Television Premiere of 'Panhandle,' starring Primetime Emmy Award Winner Luke Kirby and a talented ensemble cast. Comedy Central introduces this fresh dose of humor and entertainment, with an IMDb rating of 7.0.

Mark your calendars and make sure to tune in to Comedy Central this month. From 8pm to 11pm every weekday evening, we guarantee you an unforgettable TV experience.

Friday, October 13, 2023

ITME Africa 2023 ushering a new era of self-reliance, socio-economic advancement

 ITME Africa 2023 ushering a new era of self-reliance, socio-economic advancement

Through Textile Technology & Engineering in Africa

 India ITME Society, organizer ITME Africa & Middle East 2023 hosted a Preview & Curtain Raiser program recently in Mumbai. This networking presentation was to showcase a glimpse of the upcoming international exhibition ITME Africa & M.E 2023 from 30th Nov to 2nd Dec 2023 at Nairobi, Kenya.  This is the 2nd event of the series hosted for global audience; The 1st event was hosted in Nairobi, Kenya on 3rd October in the presence of Senior Kenyan Govt. Officials & Embassy participation.

Left to Right : Ms. Seema Srivastava, Executive Director, India ITME Society; Mr. Ketan Sanghvi, Chairman, India ITME Society; Mr. Pramod Khosla, Chairman & Managing Director, Khosla Profil Pvt. Ltd.; Mr. Updeep Singh, Textile Industry Expert; Mr. Balvinder Singh Sawhney, Asst. Secretary General, FICCI; Mr. S Senthil Kumar, Hon’ Treasurer, India ITME Society

The highlights & topics at this Mumbai edition’s Curtain Raiser & Preview covered by eminent Dignitaries & Speakers, included Strength of Indian Textile & How Africa can collaborate with India to lead the Textile Industry by Industry expert & experienced Textile professional Mr. Updeep Singh. Africa a land of Opportunities for India & how Exhibition can be a gateway for bilateral trade for the Textile Industry promotion by Mr. Balvinder Singh Sawhney, Asst. Secretary General, FICCI, Views on Technical Textiles & the future by Mr. Pramod Khosla, Chairman & Managing Director, Khosla Profil Pvt. Ltd. Increase in business Engagement between India and Africa since 2020 in Textile Segment by Mr. Avinash Mayekar, Managing Director, Suvin.

ITME Africa & Middle East 2023 promises to offer an unique and valuable experience for all participants. Whether it is to gain insights, network with industry leaders, Business interactions or Joint Ventures, this event will provide  ample networking opportunities, and direct connect with professionals and peers.
Apart from the 3-day Exhibition, ITME Africa & Middle shall also host multiple concurrent programs such as panel discussions and interactive sessions on Technical & Financial topics that will enhance knowledge and skills. These interactive & focused sessions by renowned Speakers & Industry stalwarts shall bring best opportunity to listen, interact & learn from experts doing groundbreaking work in the textile & textile engineering industry:

Investment & Technology Joint Venture : 
Kenya as a business destination Gateway to Middle East, EU & US Markets.
Africa- The Next Big Destination for Textile Manufacturing.
Financial Solutions for Investments & Technology upgradation : 
Funding for; Investment & Sourcing capital goods from India
Start-ups, Entrepreneurs in Textile Segment
Domestic Financial Schemes for Kenyan Textile Industry
Kenya – A Success story Textile Business & Investment.
Technical & Technological Seminar
Good Practices of cultivating quality cotton fibre | Importance of Physical properties of cotton in textile industry by Cotton Expert.
Technological advancement for cotton ginning & high production by Ginning Expert.
Ideas & Best Practices for spinning profits in Textile Industry by Spinning Specialist.
Panel Discussion
Textile Technology empowering complete textile value chain of African continent & M.E. 
(Participating Countries – India, Italy, China, Switzerland)
Many Government organization & Associations from Kenya have joined hands with India ITME Society to host this Textile Technology & Engineering event to bring prosperity to the whole of African Continent & explore potential of Kenya as a new business destination along with other 23 exhibiting countries - Austria, Benin, China, Egypt, Ethiopia, Germany, Ghana, Italy, Jordan, Kenya, Nigeria, Rwanda, South Africa, Spain, Sri Lanka, Taiwan, Togo, Turkey, Tunisia, Uganda, Unites States of America & Zambia apart from India

Addressing the media, Mr. Ketan Sanghvi, Chairman, India ITME Society said “ITME Africa & Middle East 2023 is an important milestone in enhancing bilateral trade relations and promoting industrial cooperation between Kenya and India. This partnership aims to leverage the business potential of both the countries and build on the innovation, economic growth and sustainability goals of their respective textile technology and engineering industries. With as many as 23 countries taking part in the India ITME Society exhibition in Kenya, Africa is sure to derive the immense benefits of investing in future partnerships and building successful business ventures in the entire African region.”

In the press conference Mr. Updeep Singh, Textile Industry Expert “India possesses a robust textile engineering foundation and boasts the world's second-largest textile industry, featuring manufacturing facilities. With this being the focus, the efforts of the ITME society by hosting their quadrennial event ITME Africa & Middle East 2023 in Nairobi Kenya will attract more attention towards the Kenyan textile industry and also showcase the business potential of the country, globally. This will increase visibility and business inquiries and widen opportunities for India’s exports in Textiles and Machinery businesses leveraging an untapped customer base of the African continent.” He also added “Now, with the addition of the African Union in the G20 Summit conducted in New Delhi, the trade volumes with India is expected to rise in the Continent and Textile machinery companies should capitalize on this.”

Mr. Pramod Khosla, Chairman & Managing Director, Khosla Profil Pvt. Ltd. brought attention to the fact that there is tremendous scope in infrastructure development in most of African Countries which can be a great opportunity for Geo textile and also for many other Technical Textiles segment such as Indutech, Packtech, Buildtech Protech etc. “India ITME society has taken the right steps to promote trade relations between India and Africa that will help the textile industry and allied ventures by generating demand and boosting production in the African Continent.
Mr Balvinder Singh Sawhney, Asst. Secretary General, FICCI emphasised that exhibition provides less riskier & cost competitive platform to explore new ventures & new shows especially for Small Medium Businesses. His three ‘‘E’s” mantra to industry is “Explore & Expand with Exhibition”.

GEM AND JEWELLERY EXPORT PROMOTION COUNCIL

 GEM AND JEWELLERY EXPORT PROMOTION COUNCIL

Record-breaking 500+ International Buyers at 3rd Edition of GJEPC’s International Gem & Jewellery Show in Dubai 

National, 11th October 2023: The Gem & Jewellery Export Promotion Council (GJEPC), the apex trade organization dedicated to promoting Indian gem and jewellery exports worldwide, presented the highly anticipated 3rd edition of the International Gem & Jewellery Show (IGJS) in Dubai. The show is supported by the Ministry of Commerce and Industry, Government of India, and the Embassy of India in UAE. Additionally, it is supported by Dubai Gold and Jewellery Group, while Suntech is the co-sponsor, and Sequel serves as the logistics partner.

 This premier event is set to captivate audiences from October 10th to 12th, 2023, at the Intercontinental Festival City Dubai. A record-breaking 500 buyers from 32 different countries are expected to attend the IGJS show this year.

IGJS Dubai has 45 exhibitors featuring an impressive array of product categories, including Diamond & Gemstones Studded Jewellery and Gold Jewellery. With over 50 booths to explore, attendees can expect a diverse and luxurious selection of jewellery creations. This curated exhibition has a global focus and is dedicated to offering top-quality Indian jewellery exclusively to international buyers.

 The inauguration ceremony was attended by Mr. Tawhid Abdullah, chairman of Dubai Gold & Jewellery Group; Mr. Kirit Bhansali, Vice Chairman, GJEPC; Mr. Nilesh Kothari, Convener, International Exhibitions, GJEPC; Mr. Milan Chokshi, Co-convener, International Exhibitions, GJEPC; Mr. Nirav Bhansali, Convener, National Exhibitions, GJEPC; Mr. Ramesh Vora, GJEPC International Coordinator; and Mr. Sabyasachi Ray, ED, GJEPC amongst others.

 Mr. Tawhid Abdullah, Chairman, Dubai Gold and Jewellery Group, said, “We are happy to host GJEPC’s International Gem & Jewellery Show as it is a good way to promote Dubai as a destination and well as help the international trade to congregate at this beautiful venue. We are proud of the increase in bilateral gem & jewellery trade after the signing of the India-UAE CEPA. It’s a win-win situation. However, we encourage GJEPC to host larger exhibitions and invite more and diverse set of jewellers from different parts of India to join the Dubai show. GJEPC adopts best-in-class practices in trade shows and we would like to adopt the same in our shows. This mutual exchange of ideas will nurture closer ties and strengthen bonds between India and Dubai.”   

 Mr. Vipul Shah, Chairman, GJEPC, said, "Middle East has been a significant market for the Indian gem and jewellery industry. Also, Dubai being a distribution center, serves as a hub for jewellery trade across GCC, CIS, Far East, and some parts of Europe, which adds to its strategic importance and influence in the global jewellery ecosystem. The gem and jewellery trade between India and UAE has grown, particularly following the India-UAE CEPA agreement. UAE imports a total of $10.48 billion worth of jewellery from around the world, and a significant portion, approximately 30% is sourced from India, amounting to approximately $3.12 billion.”

 Mr. Kirit Bhansali, Vice Chairman, GJEPC said, "As the apex body of gem and jewellery trade in India, GJEPC is spearheading several export-led initiatives in our endeavor to take Indian jewels to the world. India today is the preferred sourcing destination for Gems and jewellery, and the presence of more than 500 international buyers at IGJS Dubai establishes India's significance as a favoured jewellery supplier worldwide. And I am happy to see that the India Jewellery Exposition Centre (IJEX) in Dubai has facilitated trade worth $3.3 million so far."

Mr. Nilesh Kothari, Convener of the International Exhibition at GJEPC, commented, "IGJS 2023, now in its third year, has firmly established itself as a cornerstone event in GJEPC's annual calendar. This platform is exclusively dedicated to showcasing Indian jewellery to international buyers, underscoring its significance. It is evident that this show will continue to be instrumental in the years ahead, reinforcing India's prominent standing in the global gem and jewellery industry. In addition to this, as a trade facilitator appointed by the Government of India to create a resilient and business-friendly environment, GJEPC actively engages in promotional activities like Buyer-Seller Meets, India Global Connect, India Pavilions, and IGJS Dubai, among others.

 Over 500 buyers from 32 different countries are attending the event. These countries include Algeria, Azerbaijan, Bahrain, Bangladesh, Belarus, Belgium, Bolivia, Brazil, Canada, Dominican Republic, Egypt, France, Iran, Jordan, Kazakhstan, Kuwait, Lebanon, Malaysia, Oman, Palestine, Qatar, Russian Federation, Saudi Arabia, South Arabia, South Africa, Spain, Sri Lanka, UAE, UK, Uruguay, USA, and Uzbekistan.

 The buyers' profile is equally diverse, with wholesalers, retailers, importers, and exporters representing all sectors of the jewellery industry worldwide. This dynamic mix of attendees ensures that IGJS Dubai is the perfect platform for networking, discovering new trends, and conducting business in the global jewellery marketplace.

 As part of council’s commitment to strengthening trade relations with the UAE, GJEPC established the India Jewellery Exposition (IJEX) center in Dubai. IJEX serves as a dedicated B2B platform, providing GJEPC members with the opportunity to exhibit their products and secure orders in the UAE market throughout the year. It is estimated that IJEX has facilitated trade worth $3.3 million so far. I urge all members to take advantage of this establishment by GJEPC in Dubai and accelerate their businesses.


Thursday, October 12, 2023

Children Welfare Center School's 40-Year Exploitation Scandal Shakes Mumbai

Explosive Expose: Children Welfare Center School's 40-Year Exploitation Scandal Shakes Mumbai

Outrage Escalates: Children Welfare Center School Scam in Mumbai, Parents Demand Immediate Action

Mumbai’s, Versova, Yari Road Children Welfare Centre (CWC) educational scandal has ignited in the city. Children Welfare Center (CWC), a school that has manipulated the welfare system, wherein they take land from BMC under CTS no.1035 and CTS no.1121(A) Village Versova, on lease of 1 rupee per year, for 30 & 60 years respectively and they break the terms & conditions which has led to widespread outrage and calls for immediate intervention. The National Anti-Corruption and Crime Prevention Council, under the leadership of President Mr. Mohan Krishnan, has demanded swift action against this shocking exploitation.


The Children Welfare Centre (CWC) has further violated the rules and given the BMC land on lease to Orchid and Fairyland, to operate this business even though it is situated on space designated by the Brihanmumbai Municipal Corporation (BMC) for free education for the unprivileged children. The school authorities, led by the unscrupulous Ajay Kaul & Prashant Kashid, have charged exorbitant fees, up to two lakhs from each student up to the eighth grade, without any official permission. To exacerbate matters, the school has illegally extended its premises, constructing six banquet halls and two colleges, one for graduation and the other for law college, without the necessary permits, showcasing a complete disregard for the law. These centers were supposed to provide education to underprivileged children, with 30% of the students receiving free education, as per the established guidelines. Authorities have imposed a penalty of 23 lakhs in response to these blatant violations.

The National Anti-Corruption and Crime Prevention Council swiftly initiated action upon receiving this information. Versova Vidhan Sabha MLA Mrs. Bharati Lavekar, filed an official complaint, urging a thorough investigation and stringent action against the Child Welfare Center (CWC) school.


Expressing profound concern, the council has urgently called on relevant authorities to investigate this matter immediately. They are demanding accountability for those responsible for this reprehensible exploitation, ensuring to cancel the lease and immediately hand over the land to BMC. The council reiterates its commitment to upholding citizens' rights and has vowed to closely monitor the progress of this case.


This shocking revelation underscores the urgent need for stringent measures against such exploitation in the education sector. It raises profound questions about the integrity of institutions entrusted with shaping young minds. The nation watches closely as the authorities prepare to take decisive action against this egregious injustice, safeguarding the future of vulnerable students

फेरेरो इंडिया तर्फे प्रथमच किंडर शोको-बॉन्स क्रिस्पी: या बाँडिंग चा आनंद वाढवणार्‍या चविष्ट ट्रीटची सुरुवात

फेरेरो इंडिया तर्फे प्रथमच किंडर शोको-बॉन्स क्रिस्पी: या बाँडिंग चा आनंद वाढवणार्‍या                                                           चविष्ट ट्रीटची सुरुवात

भारतातील वैविध्य जपण्याच्या उद्देशाने किंडर तर्फे तीन ब्रॅन्ड एन्डॉसर्स बरोबर भागीदारी: भारतील नटी करिश्मा कपूर, सुभश्री गांगुली आणि इन्फ्लुएन्सर स्नेहा रेड्डी याचा समावेश

 

भारत, १० ऑक्टोबर २०२३-  फेरेरो इंडिया प्रायव्हेट लिमिटेड या फेरेरो ग्रुप हा जगभरांतील आघाडीचा चॉकलेट आणि कन्फेक्शनरी उत्पादनांचे उत्पादन करणारा ग्रुप असून कंपनी कडून ‘ किंडर शोको बॉन्स क्रिस्पी’ ची सुरुवात करत असल्याची घोषणा करण्यात आली.   या नवीन उत्पादना मुळे फेरेरो इंडिया ने आता स्वीट पॅकेज्ड फूड्स कॅटेगरी मध्ये प्रवेश केला आहे.  या नाविन्यपूर्ण उत्पादनाची सुरुवात त्यांच्या किंडर ब्रॅन्ड अंतर्गत किंडर शोको बॉन्स क्रिस्पी या चविष्ट चॉकलेट ट्रिट चे डिझाईन हे आनंद आणि शेअरिंग ला द्विगुणित करण्याच्या दृष्टीने करण्यात आले आहे.

किंडर शोको-बॉन्स क्रिस्पी मध्ये दुधाने युक्त आणि कोको क्रीम हे क्रिस्पी वेफर मध्ये बुडवलेले आणि कोको स्प्रिंकल्स चे अनोखे मिश्रण आहे यामुळे आपल्याला  विविध प्रकारच्या चवींचा अनुभव मिळून लोकांच्या विविध चवींची आणि टेक्स्चरची आवड पूर्ण होते

किंडर शोको-बॉन्स क्रिस्पी ही एक छोटी गोळी असून प्रथमच ही मिठाई ‘शेअरेबल पॅक्स’ मध्ये सुरु करण्यात आली असून पॅक ची किंमत रु ४० पासून पुढे या किंमतीत सुरु होते, आणि आता ती ४ आणि १२ नगांच्या पॅक मध्ये उपलब्ध होणार आहे.  

किंडर शोको बॉन्स क्रिस्पीच्या माध्यमातून कंपनी आता भारतीय बाजारपेठेत आणखी एक पाऊल पुढे टाकू इच्छित असून याकरता किंडरच्या उत्पादनांवरील ग्राहकांचे प्रेम वृध्दिंगत करण्यावर भर देत आहे.  या उत्पादन शृंखलेतील वाढ फेरेरोच्या भारतातील वेगाने वाढणार्‍या स्नॅकिंग विभागात प्रवेश केला आहे.  वाढत्या संधीचा लाभ घेत ब्रॅन्ड ने पालकांसाठी आता लहान मुलांशी जोडण्याचा अनोखा उपाय देण्यावर भर दिला आहे.

ग्राहकांना नाविन्यपूर्ण उत्पादने देण्याची परंपरा सुरु ठेवत किंडर शोको बॉन्स क्रिस्पी चे उत्पादन हे महाराष्ट्रातील बारामती येथील उत्पादन केंद्रात होणार असून यांतील ९८ टक्क्यांहून अधिक घटक हे स्थानिक स्तरावरुन घेतलेले आहेत.  केंद्रातील अद्ययावत असे हे आरॲन्डडी केंद्र आंतरराष्ट्रीय मानकांनुसार असून प्रत्येक घटकाची गुणवत्ता चाचणी जसे घटकांचे मिश्रण, कच्च्या मालाची खरेदी, पॅकेजिंग आणि उत्पादनाची चाचणी ही केली जाते.  उच्च गुणवत्तेच्या उत्पादनांमधील पोषक गुणधर्म टिकून रहावेत यासाठी फेरेरो कडून एकंदरीत गुणवत्ता आणि तपासणीतील सर्वोत्कृष्ट मानकांचा अवलंब केला जातो.

या प्रसंगी बोलतांना फेरेरो इंडिया चे व्यवस्थापकीय संचालक रुडॉल्फ सिक्वेरा यांनी सांगितले “ फेरेरो साठी जगभरांतील बाजारपेठांपैकी भारतातील बाजारपेठ ही एक महत्त्वपूर्ण बाजारपेठ आहे आणि ही वाढ म्हणजेफेरेरो च्या ट्रॉपिकल पोर्टफोलिओ च्या बांधणीवरील लक्ष्याला अधोरेखित करत आहे.  किंडरची उत्पादनश्रेणी वाढवतांना आम्ही खूपच उत्साही आहोत आणि किंडर शाको बॉन्स क्रिस्पी हे नाविन्यपूर्ण उत्पादन आता खरोखरच संपूर्णत: मेड इन इंडिया आहे.”

किंडर ब्रॅन्ड्सच्या भारतीय उपखंडाच्या मार्केटिंग विभागाचे प्रमुख एमेडियोॲरागोना यांनी सांगितले “ आनंद, काळजी, आधुनिकता आणि समतोल अशा गुणांना मूर्तरुप देणारा ब्रॅन्ड म्हणून किंडर ने नेहमी परिवारांच्या समृध्द अनुभवाच्या निर्मितीत आघाडी मिळवली आहे.  किंडर शेको बॉन्स क्रिस्पी आता या परंपरेत आणखी भर घालत असून  पालक आणि मुलांमधील पारिवारीक बंध समृध्द करण्यावर आम्ही भर देत आहोत.”

ब्रॅन्डचा प्रसार संपूर्ण भारतात व्हावा यासाठी प्रथमच किंडर शोको बॉन्स क्रिस्पी ने प्रतिथयश सेलिब्रिटीज/मदर इन्फ्लुएन्सर्स असलेल्या भारतीय कलाकार करिश्मा कपूर, सुभश्री गांगुली आणि दक्षिण भारतातील प्रसिध्द इन्फ्लुएन्सर स्नेहा रेड्डी बरोबर भागीदारी केली आहे.  

किंडर शोको बॉन्स क्रिस्पी चा प्रसार हा अतिशय सक्षम अशा ३६० अंशातील मार्केटिंग संभाषण मोहिमेच्या माध्यमातून करण्यात येणार आहे. टिव्ही सह डिजिटल अस्तित्व सक्षम करण्यासाठी ब्रॅन्ड कडून मास मिडिया ॲप्रोचही अवलंबला जाणार आहे.

हे उत्पादन संपूर्ण भारतातील आऊटलेट्स मध्ये उपलब्ध असून  आधुनिक ट्रेड आणि परंपरागत स्टोअर्स मध्ये ही उपलब्ध असणार आहे.  या सह मॉडर्न ट्रेड आणि ईकॉमर्स चॅनल्स वरही टेस्ट इमप्रिंटिंग मोहिमा ही सुरु करण्यात येणार आहे.  ग्राहक आता हे उत्पादन ॲमेझॉन, फ्लिपकार्ट, ब्लिंकइट, बिग बास्केट इत्यादी ई कॉमर्स प्लॅटफॉर्म्स वरुनही खरेदी करु शकतील.


 किंडर शोको-बॉन्स क्रिस्पी ही एक छोटी गोळी असून प्रथमच ही मिठाई ‘शेअरेबल पॅक्स’ मध्ये सुरु करण्यात आली असून पॅक ची किंमत रु ४० पासून पुढे या किंमतीत सुरु होते, आणि आता ती ४ आणि १२ नगांच्या पॅक मध्ये उपलब्ध होणार आहे.  

किंडर शोको बॉन्स क्रिस्पीच्या माध्यमातून कंपनी आता भारतीय बाजारपेठेत आणखी एक पाऊल पुढे टाकू इच्छित असून याकरता किंडरच्या उत्पादनांवरील ग्राहकांचे प्रेम वृध्दिंगत करण्यावर भर देत आहे.  या उत्पादन शृंखलेतील वाढ फेरेरोच्या भारतातील वेगाने वाढणार्‍या स्नॅकिंग विभागात प्रवेश केला आहे.  वाढत्या संधीचा लाभ घेत ब्रॅन्ड ने पालकांसाठी आता लहान मुलांशी जोडण्याचा अनोखा उपाय देण्यावर भर दिला आहे.

ग्राहकांना नाविन्यपूर्ण उत्पादने देण्याची परंपरा सुरु ठेवत किंडर शोको बॉन्स क्रिस्पी चे उत्पादन हे महाराष्ट्रातील बारामती येथील उत्पादन केंद्रात होणार असून यांतील ९८ टक्क्यांहून अधिक घटक हे स्थानिक स्तरावरुन घेतलेले आहेत.  केंद्रातील अद्ययावत असे हे आरॲन्डडी केंद्र आंतरराष्ट्रीय मानकांनुसार असून प्रत्येक घटकाची गुणवत्ता चाचणी जसे घटकांचे मिश्रण, कच्च्या मालाची खरेदी, पॅकेजिंग आणि उत्पादनाची चाचणी ही केली जाते.  उच्च गुणवत्तेच्या उत्पादनांमधील पोषक गुणधर्म टिकून रहावेत यासाठी फेरेरो कडून एकंदरीत गुणवत्ता आणि तपासणीतील सर्वोत्कृष्ट मानकांचा अवलंब केला जातो.

या प्रसंगी बोलतांना फेरेरो इंडिया चे व्यवस्थापकीय संचालक रुडॉल्फ सिक्वेरा यांनी सांगितले “ फेरेरो साठी जगभरांतील बाजारपेठांपैकी भारतातील बाजारपेठ ही एक महत्त्वपूर्ण बाजारपेठ आहे आणि ही वाढ म्हणजेफेरेरो च्या ट्रॉपिकल पोर्टफोलिओ च्या बांधणीवरील लक्ष्याला अधोरेखित करत आहे.  किंडरची उत्पादनश्रेणी वाढवतांना आम्ही खूपच उत्साही आहोत आणि किंडर शाको बॉन्स क्रिस्पी हे नाविन्यपूर्ण उत्पादन आता खरोखरच संपूर्णत: मेड इन इंडिया आहे.”

किंडर ब्रॅन्ड्सच्या भारतीय उपखंडाच्या मार्केटिंग विभागाचे प्रमुख एमेडियोॲरागोना यांनी सांगितले “ आनंद, काळजी, आधुनिकता आणि समतोल अशा गुणांना मूर्तरुप देणारा ब्रॅन्ड म्हणून किंडर ने नेहमी परिवारांच्या समृध्द अनुभवाच्या निर्मितीत आघाडी मिळवली आहे.  किंडर शेको बॉन्स क्रिस्पी आता या परंपरेत आणखी भर घालत असून  पालक आणि मुलांमधील पारिवारीक बंध समृध्द करण्यावर आम्ही भर देत आहोत.”

ब्रॅन्डचा प्रसार संपूर्ण भारतात व्हावा यासाठी प्रथमच किंडर शोको बॉन्स क्रिस्पी ने प्रतिथयश सेलिब्रिटीज/मदर इन्फ्लुएन्सर्स असलेल्या भारतीय कलाकार करिश्मा कपूर, सुभश्री गांगुली आणि दक्षिण भारतातील प्रसिध्द इन्फ्लुएन्सर स्नेहा रेड्डी बरोबर भागीदारी केली आहे.  

किंडर शोको बॉन्स क्रिस्पी चा प्रसार हा अतिशय सक्षम अशा ३६० अंशातील मार्केटिंग संभाषण मोहिमेच्या माध्यमातून करण्यात येणार आहे. टिव्ही सह डिजिटल अस्तित्व सक्षम करण्यासाठी ब्रॅन्ड कडून मास मिडिया ॲप्रोचही अवलंबला जाणार आहे.

हे उत्पादन संपूर्ण भारतातील आऊटलेट्स मध्ये उपलब्ध असून  आधुनिक ट्रेड आणि परंपरागत स्टोअर्स मध्ये ही उपलब्ध असणार आहे.  या सह मॉडर्न ट्रेड आणि ईकॉमर्स चॅनल्स वरही टेस्ट इमप्रिंटिंग मोहिमा ही सुरु करण्यात येणार आहे.  ग्राहक आता हे उत्पादन ॲमेझॉन, फ्लिपकार्ट, ब्लिंकइट, बिग बास्केट इत्यादी ई कॉमर्स प्लॅटफॉर्म्स वरुनही खरेदी करु शकतील.


About Ferrero Group:

The Ferrero Group brings joy to people around the world with beloved treats including Kinder, Nutella, Ferrero Rocher and Tic Tac. Ferrero Group is one of the world’s largest sweet-packaged food companies, with over 35 iconic brands sold in more than 170 countries. More than 38,000 “Ferrerians” are committed to helping people celebrate life's special moments with high-quality products. Commitment to the planet and communities in which we operate are at the heart of Ferrero Group’s family culture. Our programs and partnerships ensure our work is environmentally sustainable and beneficial to local communities.

For further information visit: www.ferrero.com and www.ferrerocsr.com

About Ferrero India:

Ferrero India started its commercial operations in 2004. In 2007 the Government of Maharashtra bestowed a mega-status project for its state-of-the-art production plant at Baramati near Pune. India is a production hub for Ferrero in Asia and the Middle East and exports half of its local production. Headquartered in Pune, the company has regional sales offices in Chennai, Delhi and Kolkata with a robust distribution network across all the metros and mini metros of India. Ferrero’s well-known brands in India include Ferrero Rocher, Nutella, Tic Tac, and Kinder Joy. The ‘Kinder Joy of moving’ program (2014), Pietro Ferrero Kindergarten (Baramati), Anganwadis project (2019 design, construct) and the 3 MW roof top solar installation are success stories of Ferrero’s Sustainability initiatives in India. Ferrero India has won several awards including the Greentech Environment Award; Impresa Award for People Empowerment; The Best Human Response Award; Kronos Excellence Award for Workforce Management; Supplier Excellence Award, 10th CSR Award – Adding Value to local Communities and the CII Award for Commitment to Food Safety

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