SOLTEE BY SULAKSHANA MONGA LAUNCHES HER NEW FLAGSHIP STORE IN "MUMBAI" 

In a city where it’s fashionable to pack more in less, designer Sulakshana Monga has indulged herself with  .. her new flagship store at 58/64, Hari Chambers, Lion's Gate, Fort, Kala Ghoda, 400001, Mumbai which replaces all her earlier stores in the country. 

The gigantic visual spectacle is Sulakshana Monga’s ode to the city. A culmination of months of planning, the store offers both indulgence and inspiration. 

Star cast of Anil Sharma's film "Genius"- Utkarsh Sharma & Ishita Chauhan  made their first public appearance at the launch. Besides the team of "Genius", the launch saw the presence of Poonam Dhillon, Krystle Dsouza,  Shibani Kashyap, Ankita Patel, Sooraj Thapar along with his wife & son, Karan Sharma,  Manpreet Arya (Addl Commissioner, CGST, Mumbai Central), Dr. Sharmila Nayak,  Abha Singh, Nassar Abdulla,  Nisha Jamvwal, Dr.Reshma Pai, Dr. Naandita Palshetkar, Padmini Kolhapure, Zeba Kohli, Mreenal Deshraj, Meenal Bajaj, Dr.Aneel Murarka, Anil Sharma, Nazneen Bedi, Comedian VIP, Nisha Jamval, Vishwanath Mahadeshwar, Amrita Raichand, Shibani Kashyap, Bina Aziz, Gurpreet Guha and many more  

Talking on the occasion, Designer Sulakshana Monga says "I don’t need to miss the idea of dreaming, But I do want to make it desirable for couture to be wearable"  

Collection- The store will cater to a diverse audience, particularly the fashion-conscious Mumbaikars who can choose from a range of specially designed collection named "ECRU FRAMES 2018"- A rustic canvas of ecru and ivory filled with a mirage of old tales. This Indian collection of contemporary lehengas complies a humble layering of silks & tulle. With a sumptuous mix of delicate florals and artworks inspired by the iconic artist B.G. Sharma, every piece is a romantic ode to Lord Krishna's Raas-leela.   With modern day cholis that are worn as bralettes and exquisite embellished belts, the collection embarks on a nifty route that explores bridal options for destination and summer weddings with the right doze of Neo luxury.

USPS- Sulakshana Monga, the woman behind Soltee who since 2003 has been offering the woman of today, her unique designs, handcrafted elegant pieces of art based on global concepts. The store houses women's collection, befitting testament to her love for design, art and all things aesthetic. Always with a respect for old world craftsmanship, but still always incorporating new ideas. Providing an exquisite array of designs rooted in a mysterious elegance, long, fluid fabrics are fashioned into pieces of timeless antiquity perfect for women of all cultures and eras.

Brands creativity driven by the use of traditional handwork, luxurious textiles, bold cuts and painterly patterns. While art is eternal and fashion ephemeral, blending the two always results in playful, eclectic creations by the curator. The label aims to flawlessly combine western sensibilities with Indian ethos to create fashion for those young at heart. Taking local, global, Sulakshana Monga with every piece of hers, from exquisite gowns to flamboyant bridal wear, lends a distinct dose of homage to heritage.   

Interiors- Located in the city’s cultural centre Kala Ghoda, Sulakshana Monga's .. new flagship store is an overview of her vision of Indian luxury. For the designer, art flows in everything. Be it the garments they construct or the interiors. It has no boundaries. Her clothes reflect modernity while being deep-rooted to India traditions. Sulakshana has always aimed to present Indian beauty across the globe in a modern way. The interiors of the store is also inspired in the same way, keeping the India heritage intact through their global outlook. Hours of patience gone into the layering of colors which is the rubbed to give a regal and heritage feel. The traditional techniques used in the palace of Rajasthan but with a twist. The flagship store has maintained the beauty of the high roof and turned the feel of old furniture in a classic way.

Each outfit in the store is displayed as an individual design, upon which custom orders can be taken, in the choice of colour and slight detail change that the client may want. Providing a personalized experience to create your own outfit in the guidelines set by Sulakshana for each design, the store has a special area where consultation take place with a rich resource of thousands of fabrics and an image bank of the latest collection

But, it’s not just about buying expensive designer wear. Sulakshana Monga says she wants people to come in for the experience, they can have a cup of hand-pressed coffee, pick up a book,  .. sit back and enjoy the world she has created.