SILHOUETTES 2017

presents

 “@makeinindia.in”

The legacy of 20 years of great fashion continues this summer at Silhouettes 2017 – the Annual Graduating Fashion Show of B. D. Somani Institute of Art & Fashion Technology.

 Chief Guest- Dr.  Kavita Gupta (IAS) Textile Commissioner - Ministry of Textiles

Special Invitee Guests-Mr.Rocky S (Fashion Designer);Mr.Vikram Phadnis (Fashion Designer)

 Guest of Honour Ms. Archana Kochhar- Fashion Designer; Ms. Krishna Mehta- Fashion Designer; Ms. Meher Castelino- Fashion Diva / Columnist; Ms. Nisha Jamwal - Fashion Designer; Ms. Shaina N.C  -Fashion Designer; Mr. Amit Goyal - President – CIAE; Mr. Aneel Murarka - M D – Mirachem Industries; Mr. Asad Fakih- Special Invitee – CMAI; Mr. Naren Mukhi - Exec. Comm. Member - C.I.A.E.; Mr. James Ferreira  -Fashion Designer; Mr. V R Sai Ganesh -Hon. Secretary-SDC EC Trust;Mr. Viral Desai-CEO– Zenitex Eminent Panel of Judges for the evening - Ms. Aaliya Fakih- Fashion Designer; Ms. Aarshiya Fakih-Fashion Designer;Ms.Anjali Mehta-Fashion Designer;Ms.Krishna Mehta-Fashion Designer

 Ms. Meher Castelino-Fashion Diva / Columnist; Ms. Varija Bajaj - Fashion Designer; Mr. Gautam; Vazirani  - Fashion Curator; Mr. Naren Mukhi - Exec. Comm. Member - C.I.A.E.

Model's Showcasing the collection are - Purva Rana, Madhu Sneha ,Aakriti Anand, Aanchal Oberoi, Deepti Gujral, Gurleen Grewal, Iris Maity, Manasi Moghe, Dimple Patel, Hida Sidiqui, Minash Ravuthar, Natasha Singh, Namratha G, Parul Duggal, Parina Mirza, Quetee Nagpal, Tarveen C, Vijaya Dey, Jaspal, Nayaan C, Shahnawaz Alam, Raj Bhardwaj, Dhiraj Amonkar, Aakash Jaiswal with high drama

 Celebrity Showstoppers- Shibani Kashyap, Sneha Shergill, Hussain Kuwajerwala & Tina Kuwajerwala, Shweta Khanduri(closed the show for models)  Meghna Ballabh Joshi

In the Majestic realm of World Wide Web, India continues to conquer markets across the continents. Celebrating this Swadeshi Euphoria of all things Indian, Silhouettes 2017, nurtures this passionate vision of Vibrant Modern India. Inspired by the handcrafted wonders, textile treasures  and cultural diversity, Silhouettes 2017 promises a vivid spectrum of Global India.

The show witnessed an exclusive presentation by B. D. Somani Institute of Art & Fashion Technology's home-grown alumni  - Forum Rambhia, Disha Muchhala, Malika Durani, Satyam Waghela, Hetashree & John, Pranjal Kadkade. Along with the gen-next designers,  established designers and the fashion partners - C Singh (Mumbai), Premal Badiani of Poshaac (USA), The Fabric Studio (Mumbai), Manish Reshamwala(Surat), Gopal Roy(Kolkatta) and our main sponsor Threads & Shirt (Mumbai) showcasing their exclusive collection on this occasion

The Runway choreography was directed by fashion choreographer Utsav Dholakia . The show scripted and presented on stage by Hugo D'souza. All the designer collections was showcased by leading fashion models like- Anchal Oberoi, Anita Kumar, Deepti Gujral, Shahnawaz etc.

B. D. Somani has always supported thriving desire of budding talent to reform new rules of fashion. Every pupil is trained towards perfection by understanding their personal skills and interest. The belief is to create fashion entrepreneurs and not just design generators.

Now, with international certification by pearson's group, B. D. Somani Institute of Art & Fashion Technology delivers vocational driven modules of global standards with international approach and universal expertise. BTEC is an international qualification from Pearson, recognized by leading universities, professional bodies and international employers, and accepted by 200 prestigious universities across the US, UK and Australia for direct entry into degree courses.

MIRABELLA TALENTS & FILMS PVT. LTD. IN ASSOCIATION WITH JOHNNIE WALKER - THE JOURNEY PRESENTS 

"AGHAAZ"

 Mirabella Talents marks their foray into management of vocal artists launching-  Sana Aziz, Jeet Pramanik, Ravi Asopa

4th May, 2017 in Mumbai-  The impeccable musical evening saw the very fashionable domiciles of Mumbai and amongst those some of the regular faces of the social circuit like-  Randeep Hooda, Meet Brothers, Raj Kumar Santoshi, Gurmeet and Debina, Mansha Behl, Shabbir Ahmed,Ajay Gehi ,Navraj Hans, Harmeet Singh, Shabir Ahmed, Maryam Zakaria, Kashish Khan, Raikaa Khan, Farzsan Athari, Deepshikha Bhagnani Deshmukh, Ajaz Khan,Naseer Khan etc.Twenty years in the film business, Panchali Chakravarti has headed studios like Balaji, Reliance, Zee, Sony & Sahara. Panchali Chakravarti has also been extremely foremost in creating the limited below 50 over's cricket league in India as well as the 1st cross indication of movie that happened in the country.

In 2009, Swaraaj Kapoor started his foray from Delhi with a very popular pub called " The Elbo Room" & later launched in Bandra, Mumbai.  In 2013, Swaraajambitiously spearheaded his own company with the help of Mr. Sudeep Goyal to setup and dive into the world of Fashion apparel by giving consultancy & investment in PC Globe. The same year saw the launch of another Restaurant / Lounge called “He Said – She Said” in Mumbai, with Harsh / K.T. / & Kartik. 

July 2015 Swaraaj Kapoor, introduced Mumbai to his new venture "Mirabella Bar & Kitchen". Thereafter, only after 4 months Swaraaj launched another restaurant in the same building called "Khaleesi" with a beautiful design so unique that it is often full rented for private parties. Within the same month a re-branding was made and the The House of Mirabella was created with 3 new venues, Shot Bar, Mirabella Café and The Terrace in the same building. Today, The House of Mirabella is among the top hotspots that add just enough embellishments for a sliver of uniqueness while sticking to a formula that has made the location "the most talked about happening place" in town.

Swaraaj Kapoor is creating his own brand of Mirabella Holistic Yoga Centers & Spiritual clothes to create a sense of tranquility for the nation , as he feels India should be known more for philosophy of yoga , spirituality , love & kindness , secularism rather than other forces & in his endeavor to translate he wants to encourage , music , art & encouraging new talent for which he joined hands withPanchali Chakravarti to start Mirabella Talents & Films Pvt. Ltd.  to create vertical n horizontal growth under one flagship of group of Mirabella. House of Mirabella wishes to create social causes like providing free yoga for kids on the terrace , organic food & in long run social causes like providing job opportunity to blind & poor.

 Mirabella Talents & Films Pvt. Ltd. came together when Panchali Chakravarti & Swaraaj Kapoor met. It was a time when Panchali Chakravarti was already into management of artists for about 2 years & she was looking to expand. Swaraaj Kapoor had ventured into hospitality & he was looking to expand as well. During this time when the two visionaries met & their visions came together & that's howMirabella Talents & Films Pvt. Ltd. was created. Mirabella Talents & Films Pvt. Ltd. today boosts of being the most exclusive boutique of talent management agency in the country where everybody is handpicked & chosen to be managed. It is a fact & rule of this particular agency that the symbolism will be vertical growth with each one of the actors & not spread out horizontally like anybody else does. It is not about picking up 300 artists & making the buck, it is about picking up 2 & making them grow beyond what is expected.

In the hospitality sector, House of Mirabella boosts of being the only place in the entire Bombay region where in a lounge, a bar, a cafe & an Indian restaurant with an open terrace for sun downers is available. It is a one stop shop for anybody who wants to wine, dine or party. With such diverse thinking, both of these entrepreneurs have come together to bring to you for the first time handpicked chosen & especially curated singers for the play back community of India. Today we showcase three of these multi talented singers Sana Aziz, Jeet Pramanik, Ravi Asopa  to the film fraternity to seek their blessings & to start & to commence the next road trip of goodwill with the film fraternity.

       Swaraaj Kapoor, CEO & owner of Group of Mirabella says "We are more than happy to launch vocal artists as talented as Sana Aziz, Jeet Pramanik, Ravi Asopa. We believe that there is ample of the finest talents in the country & all they need is a platform to showcase their talent. We at Mirabella Talent not only give them a platform but we also give them a chance to explore their talent. Slowly  & steadily we aim to broaden our horizon & venture into each & every aspect of entertainment, fashion, lifestyle etc"

Panchali Chakravarti, partner in Mirabella Talents & Films Pvt. Ltd. says "We specialize in providing 360-degree solutions to talent at Mirabella Talents & Films Pvt. Ltd & offer vertical growth system rather than horizontal growth system. We lay special emphasis & focus on Image management and Strategic Participation of finite number of people, in order to keep it exclusive"

Deepika Padukone unveils the L’Oréal Paris Cannes Collection 2017

Celebrates #LifeatCannes through her signature day and night looks curated by L’Oréal Paris

In an afternoon dedicated to elegance and style, L’Oréal Paris and Deepika Padukone celebrated 20 momentous years of the brand as official make-up partner for Festival De Cannes.  The newly appointed global brand ambassador Deepika Padukone unveiled the Cannes Collection 2017 inspired by the theme #LifeatCannes and launched her signature look for day & night. L’Oréal Paris announced that Deepika would be walking the red carpet at the event on 17^th and 18^th May along with international co-ambassadors Julianne Moore and Susan Sarandon amongst others.

The glamorous Cannes Collection 2017 includes a range of illuminating True Match Lumi Liquid and Powder Highlighters and the intense Tint Caresse Cushion Lipstick range. The collection has been especially curated by the team of international experts to match the oomph and splendor of Cannes red carpet. Through the Cannes Collection, L’Oréal Paris is all set to showcase the tranquility, pristine landscape and stunning colors of the French Riviera that weaves together stories of cinema and beauty effortlessly.

Speaking on the occasion, Deepika said, “It is an absolute privilege and honour for me to be a part of L’Oréal Paris family. I am thrilled to be representing the brand at a fantastic platform like Cannes which effortlessly weaves together stories of cinema and beauty.”

Raagjeet Garg, General Manager, L’Oréal Paris said “We are thrilled to welcome Deepika into the L’Oréal Paris family and very excited to have her represent India & brand along with our other esteemed ambassadors at the prestigious Cannes Film Festival. Our new Cannes Collection for 2017 has been specially designed to enable women to create summery, flawless day and night looks with our products.’’

The L’Oréal Paris Cannes collection is available at all L’Oréal Paris counters and e-commerce portals across the country.

About L'Oréal Paris:

L’Oréal Paris is a truly global beauty brand that combines the latest in technology with the highest in quality for the ultimate in luxury beauty made accessible. Our signature phrase, “Because We’re Worth It”, is meant to inspire each and every woman to embrace her own unique beauty and reinforce her sense of self-worth.

As the biggest beauty brand in the world, L'Oréal Paris has an unparalleled commitment to technology, research and innovation, providing groundbreaking, high-quality products for women and men of all ages and ethnicities. The L’Oréal Paris brand encompasses the four major beauty categories – hair color, cosmetics, hair care, and skin care – and includes such well-known brands as Excellence Crème, Total Repair 5 hair care, White Perfect, Fall Repair, Revitalift, Volume Million Lashes Mascara, Color Riche lipsticks, Superliners and True Match foundations among many others. L'Oréal Paris truly believes that, whatever your age, gender, ethnicity or look –We’re all worth it!

 

Uber launches UberEATS, on-demand food delivery app in India

          ●  Mumbai is the first city in India to experience the UberEATS app

● UberEATS allows consumers to schedule orders, smartly curate restaurants, personalize   taste preferences and dietary restrictions; and track the delivery on the app

● Empowers restaurant partners with actionable data insights and advanced analytics

● Offers delivery partners ‘guided pick-ups’ to enable a seamless delivery experience

●Bhavik Rathod (formerly GM, South & West, Uber rides) steps in as the Head of            UberEATS, India

Connecting people to the food they love, Uber, the technology company that is transforming mobility across the world, today launched UberEATS in India, with Mumbai the first city to go live with the service. An on-demand food delivery app, UberEATS helps bring food to consumers in a convenient and reliable manner. From specialty local favorites to everyday national brand names, UberEATS will make it possible for Mumbaikars to enjoy their favourite food everytime, everywhere. To make all this possible, Bhavik Rathod has been appointed to lead UberEATS in India and spearhead UberEATS expansion across the country.

Commenting on the launch, Bhavik Rathod, Head of UberEATS India, said,“Mumbai is home to a booming food industry with a vibrant food culture offering both global and local cuisines. The introduction of UberEATS in India, with Mumbai as the first city, is a major step in our global expansion and showcases our commitment to the region. The app brings the perfect pairing of amazing restaurant partners, innovative technology, and the efficient Uber delivery network at a tap of a button to people in India. The wide selection of meal choices delivered at Uber speed will open new economic opportunities for delivery partners, enable restaurants to connect with more consumers and make eating effortless, everywhere and for everyone.”

UberEATS was started in 2014 as a small delivery pilot in Los Angeles and launched as a separate application in Toronto in December 2015. In the past 18 months, it has grown incredibly fast, and is now a stand-alone app available in 26 countries and in 78 cities around the globe, including India.

“A little over a year ago, we set out to make food delivery--from pizza to smoothies-- through the UberEATS app as convenient and reliable as getting an Uber ride. As we have expanded UberEATS, we have been building the technology to make food delivery at the push of a button easy wherever you are--whether it is at home or the park, in Mumbai or San Francisco. That is why we are working specifically to make the challenges in India opportunities for developing a better product for consumers, restaurants, and delivery partners. For example, for consumers, we are using machine learning to surface restaurant recommendations, as well as integrating popular payment options to make transactions easy; for restaurants, we developed a tool-- Restaurant Manager-- to share actionable data and analytics to help grow their businesses; and for delivery partners, we have built the ability for them to complete trips even when offline in low connectivity areas. We look forward to continuing to learn from our experience in India and build the technology that makes food delivery effortless for everyone,” said, Kartik Murthy, Product Manager, UberEATS Internationationalization & Growth.

“We launched Chaayos in November 2012 with a vision to redefine the way chai is consumed in India. Chaayos is today present in 6 cities with 36 cafes and looking to scale pan India. Partnering with UberEATS will give us an opportunity to reach a broader customer base across multiple cities and ensure their favorite chai and snacks are delivered at their doorstep. We look forward to partnering with UberEATS to achieve highest standards of quality and customer experience,” said, Raghav Verma, Co-founder, Chaayos

Here are the unique technology features built in UberEATS app to deliver on the promises of selection, speed, and convenience.

                                          For Consumers (Users) -

           UberEATS helps users discover new foods and enjoy more of what their cities              have to offer.

●            Smart Curation & Specialization - This feature allows users to view food photos and allows broad cuisine search for a mouth-watering experience, while the suggestion carousels bubble up restaurants which users will love. The application of machine learning enables creation of individualized taste preferences, and customised restaurants and dishes for each user based on their past orders and current contextual information. Now consumers can easily find and order the right food for the moment at the push of a button.

●      Scheduled Orders - For those in a rush, UberEATS brings the intersection of convenience and reliability, UberEATs offers consumers the capability to schedule an order ahead of time. Consumers can order anytime up to an hour before the desired delivery window, and as far as a week in advance. The app lets the users track their order through every step of the process, so that consumers can monitor their order and be assured of their order being reliably delivered to their location.

●      Customize drop-off - Expanding delivery to more places in India, customize drop-off feature gives more choice and convenience to consumers. Now consumers can get food delivered with ease and convenience no matter where they are by choosing specific information about delivery location. Some of the places getting added to UberEATS delivery are hospitals, parks and office buildings.

                                        For Restaurant Partners  

          UberEATS will help local restaurants reach new consumers and deliver their food fast,               efficiently and reliably. Offering a reliable turnkey delivery option, UberEATS effectively           expands restaurant capacity and reach to be able to service a whole new network of                 potential consumers and significant additional revenue stream.

                                    Restaurant Manager 

The app makes it simpler for restaurant partners to control order flow, manage menus, and improve exposure. Restaurant Manager, a new analytics tool has been rolled out to empower restaurant partners to make data-driven decisions. The tool offers restaurants access to actionable data and insights about their service quality, consumer satisfaction, and sales to help make specific adjustments to improve their business. 

                                          For Delivery Partners

         UberEATS offers delivery partners a flexible and reliable way to make money on a 

         schedule that works for them. Delivery partners work when they want, and deliver food            on a bike

                                    Guided Pick-ups

For delivery partners, parking and picking up from restaurants is a highly variable experience based on the location and configuration of the restaurant. UberEATS has built in step-by-step pick-up instruction functionality, wherein Uber delivery-partner app gathers granular pick-up information for even the most difficult-to-navigate restaurants, share that with delivery partners so they can quickly and easily locate the order as well as deliver it on time.

UberEATS has been launched in Mumbai in partnership with more than 200 restaurant partners, including local players like The Bohri Kitchen, Nom Nom, The Bombay Canteen, The Good Wife, Fresh Menu, Le 15, Coffee By Di Bella and global names like Krispy Kreme, Chillies, etc. consumers will be able to order 7 days a week, round the clock, as long as the restaurants are operational, through the app. The UberEATS app is separate to the Uber app people use to request a ride and has been built specifically to make food delivery as seamless as possible. Starting today, consumers can download the new app for iOS and Android from the iTunes/Google play store or go online at ubereats.com

Food prices are set by restaurant partners according to their own menu and there’s a delivery fee of INR 15, inclusive of taxes. There is no minimum order size.

Getting started with UberEATS is easy.

1.    Download the app

2.    Pick delivery location - Input your address where you’d like your meal delivered

3.    Find the perfect meal - Browse local restaurants or search by cuisine type, and sort according to price, dietary needs, and speed to find exactly what your taste buds are asking for

4.    Place your order - Pick the items you want right now or schedule your order to the arrive whenever is most convenient for you

5.    Pay through PayTM - Our launch partners, PayTM will make it easy for you to pay for your meals

6.    Track the progress of the delivery - Get updates as your order is prepared and watch in realtime as the meals is delivered to your destination.

ENTREPRENEUR & MEDIA PROFESSIONAL  

PARUL CHAWLA- A MOMENT OF VICTORY & HONOR 

 

She represents a dynamic group of women who have broken away from the beaten track where demands at home, family oppositions & cultural inhibitions have led to lack of support, resources and opportunities; are now exploring new vistas of economic participation with an all new vigor- Entrepreneur & Media Professional  Parul Chawla, the número uno Media, Events & PR moment of glory when she accepted the award for 37th Women Entrepreneur Award 2017 at 3rd

Asiad Literature Fest 2017.

The woman who changed the face of Media – Ms Parul Chawla, who single-handedly founded and made Media & Talent & Event Management firm a name to reckon. Parul Chawla, better known as "lady with golden hair", who once dreamed of marrying and settling down just like any other woman in India is now the head of Picture N Kraft firm and counted as one of the top 10 women entrepreneurs of today. 

"There is no dearth of exceptional and talented women entrepreneurs in India" said Parul Chawla when she turned towards the audience to take a bow before she approached the stage to accept the award for 37th Women Entrepreneur Award 2017 at 3rd Asiad Literature Fest 2017.

Known to be fiercely protective of her company and brand, Parul Chawla is also very professional and has strong business acumen "Gone are the days when women were considered no match for all powerful men in this world. We across the world have overcome all negative notions and have proved ourselves beyond doubt in all spheres of life including the most intricate and cumbersome world of entrepreneurship. I wish my fellow awardees a big congratulation to be able to successfully pursue the dreams & overcome the hurdles which came across to reach where we are today. All power to us"

Who are the torch bearer for women power in the present & future? 3rd Asiad Literature Fest 2017 chalked out a list of women entrepreneurs from different fields who have made it big in their respective fields of work

ABOUT MS. PARUL CHAWLA

Parul Chawla has had a decade-old dynamic stint with the world of media, entertainment, fashion, sports and events. This luminary's illustrious body of work represents a perfect blend of corporate excellence and individual brilliance. Leveraging her creativity and business acumen, she has done exemplary work for a host of Indian and international clients catering to diverse requirements such as advertising, public relations, brand/ celebrity management, sponsorship, marketing, media and communication strategy and event management amongst others As an accomplished solution provider, she has worked with all the leading corporate entities in India belonging to a wide host of domains.

Parul Chawla has been actively involved in strategic planning, media direction and executing Public Relations and marketing strategies for over 100 films and music albums & singles. She has been actively managing image building and brand building exercise for lot of film stars, TV actors, pop singers, music companies, political campaigns, product launches, events management, artiste promotion, fashion designers, fashion events, brands, fashion weeks and corporate, strategic launch of singers and actors. She has been associated with family film production business under the banner of M/s Parul Films International, Produced by D.K Chawla; i.e., “Sahibaan” starring Sanjay Dutt, Madhuri Dixit and Rishi Kapoor Directed by Ramesh Talwar and music by Shiv-Hari and “Apna Desh Paraye Log”. She is actively involved in film distribution & marketing of films , content syndication and production of film based programs for the overseas market including marketing of films.

With an eye on new vistas of opportunities, Parul has always given a special focus on emerging companies. As a master strategist and consultant, Parul has remained a friend, philosopher and guide to several top management head honchos and is often seen rubbing shoulders with the rich and the famous at high profile events or elite venues. With her 360-degree perspective, Parul brings an astute understanding and matches it with her out of the box thinking for clients and customers. She has a socially responsible facet and is often seen espousing causes and public affairs initiatives.