Yas Island keeps UAE
dancing with the ‘World’s Biggest Karaoke Display’ on Burj Khalifa for ‘Yas Yas
Baby’
Following the successful launch of its latest 90’s-inspired musical hit
‘Yas Yas Baby’, Yas Island, the region’s entertainment capital, transformed Burj Khalifa to present the ‘World’s Biggest Karaoke Display’.
Now that the party in full swing, Yas Island projected the lively new campaign onto the
tallest tower in the world, inviting a crowd of onlookers to sing and groove to
this year’s summer tune.
In true Yas Yas
Baby style, the display kicked off with a countdown including sneak peaks of Yas
Island attractions before the audience heard the iconic beat of the song and
the words lit up the screen for everyone to sing along to.
The campaign is yet another success from Yas Island,
having garnered 20 million views within 48 hours of launching. The enjoyable
video highlights to holidaymakers everything that this exciting destination has
to offer, from luxury hotels, to beaches, theme parks and more, all with the
charismatic stars of the music video bringing nostalgia with their classic 90’s
dance moves.
About Yas Island:
Yas Island is one of the world’s fastest
growing leisure and entertainment destinations, located on the golden shores of
Abu Dhabi - just 20 minutes from downtown Abu Dhabi and 50 minutes from
Dubai. Yas Island offers holidaymakers a diverse mix of award-winning
leisure and entertainment experiences, from one-of-a-kind theme parks,
world-class shopping and superb dining, to a golf course, exciting water and
motor sports, and spectacular musical, entertainment and family events, all
within the 25 sq. km Island. Today, Yas Island is home to the award-winning
theme parks Ferrari World Abu Dhabi, Yas Waterworld, Warner Bros. World™ Abu
Dhabi, the record-breaking CLYMB™ Abu Dhabi. It also houses Yas
Marina Circuit (home to the FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND
PRIX™), Yas Marina, the award-winning Yas Links golf course, as well as Abu
Dhabi’s largest mall, Yas Mall, Yas Bay Waterfront - Abu Dhabi’s vibrant day to
night destination featuring Pier71, a three-kilometer Boardwalk, and a variety
of world-class dining, leisure and entertainment brands. With ten hotels,
including W Abu Dhabi - Yas Island, Hilton Abu Dhabi Yas Island, The WB™ Abu
Dhabi, the World's first Warner Bros. themed hotel, plus more than 165 dining
experiences, the destination also features indoor and outdoor concert venues
including WHITE Abu Dhabi and Etihad Arena - all of which are complemented by a
range of visitor services that connect all attractions to one another.