SOCIAL
SOCIAL Elevates India’s First Co-Working Space
Hyderabad, January 2025: SOCIAL, India’s favourite neighborhood café announces the expansion of its co-working model – SOCIAL Works to 50+ locations in 10 cities. Introduced 10 years ago as the country’s first co-working space, SOCIAL Works was designed to cater to freelancers and professionals seeking an alternative to traditional offices. Now, with SOCIAL Works, SOCIAL is extending its reach to new neighborhoods and pincodes, offering dynamic workspaces where professionals can collaborate, create, and thrive in cities like Mumbai, Delhi NCR, Bangalore, Pune, Hyderabad, Indore, Lucknow, Chandigarh, Dehradun, and Kolkata.
Available from Monday to Friday, 9 AM to 6 PM, the SOCIAL Works seamlessly blends functionality with
SOCIAL’s signature vibe. Designed to resonate with Millennials and Gen-Z, it creates an environment that fosters productivity, creativity, and community. A Vision for Modern Workspaces Over the years, SOCIAL Works has become a thriving hub where connections are forged, ideas take shape, and success stories continue to unfold. From freelancers to budding entrepreneurs, the space has nurtured ventures of all scales—from small startups to prominent companies like BOAT, IVM Podcasts, Food Talk India, Lazy 8, and many more which began their journey here. SOCIAL Works has also been a creative haven for artists and freelancers, offering them a platform to connect, collaborate, and grow. It has witnessed connections and partnerships flourish in the most unexpected ways in the Works section, making it more than just a workspace—it’s a place where ideas come to life, and creativity thrives. Today, it remains the go-to spot for professionals seeking a dynamic and inspiring environment, fostering meaningful partnerships and providing the perfect blend of productivity and creativity. As the workday winds down, SOCIAL Works seamlessly transitions into a buzzing social hub. Whether you’re wrapping up a brainstorming session or unwinding with colleagues, the space adapts to your needs. It allows you to work comfortably in an environment that feels authentic to you, while also offering opportunities to meet new people and collaborate.
A Space That Adapts To You
Flexible pricing options: INR 300 per day, INR 1200 per week, and INR 4500 per month—fully
redeemable on SOCIAL’s delectable food and drinks. The cover can also be clubbed with other ongoing offers at the outlet, ensuring every workday comes with a side of culinary delight.
Workspace pass includes free Wi-Fi, a confirmed seat in the workspace area, and access to SOCIAL’s vibrant atmosphere.
Monthly members enjoy exclusive access to up to 4 SOCIAL events, such as workshops, conferences, networking meetups, live music, and DJ nights.
Earn loyalty points through The SOCIAL Club, unlocking exciting offers, topical events, and freebies.
Discover exciting new food and beverage offerings, featuring special limited-time menus, unforgettable experiences such as meeting your favorite artist, winning exclusive branded merchandise, or indulging in drinks at unbeatable prices!
Divya Aggarwal, Chief Growth Officer of Impresario Entertainment & Hospitality Pvt Ltd, shared her vision for the SOCIAL Works. “When we launched SOCIAL Works, our goal was to create a workspace that broke away from the rigidity of traditional offices. Over the years, it’s been incredible to see how this concept has supported startups, freelancers, and professionals in building their dreams. We’re creating spaces that are not only functional but also inspiring, blending work and leisure seamlessly as per different requirements. It’s about evolving with the needs of today’s workforce and continuing to offer a place where ideas can thrive, and connections can flourish. Keeping in mind the future of co-working, SOCIAL Works is designed to cater to diverse work styles, whether you’re working solo, brainstorming with a team, or catching up with colleagues. The experience is a testament to SOCIAL’s commitment to staying ahead of the curve, blending work and play in a way that’s uniquely their own.
With SOCIAL Works, the brand continues to lead the way in creating spaces that inspire productivity and foster connections. Whether you’re a freelancer, an entrepreneur, or part of a remote team, SOCIAL Works invites you to experience the future of co-working—where every day is productive, and every moment is social.
ABOUT SOCIAL
SOCIAL is a path-breaking urban hangout that’s designed to take you offline while still keeping you connected. From an all-day café serving great food, coffee, and cocktails, SOCIAL transforms from this creatively charged collaborative space into a high-energy bar when work hours end, striking the perfect balance between work x play. Each outpost is a representation of the neighbourhood it resides in, from the pin code to the people. It’s a second home, workplace, and hangout, all wrapped up in one mind-blowing experience.
ABOUT IMPRESARIO ENTERTAINMENT & HOSPITALITY PVT. LTD.
Impresario Entertainment & Hospitality Pvt. Ltd. (Impresario) was founded in 2001 with its maiden venture Mocha
– Coffees and Conversations. Today, Impresario boasts a network of 60+ restaurants across 20+ Indian cities. Alongside antiSOCIAL, its umbrella brands include scaled brands such as SOCIAL, Smoke House Deli, and Mocha, as well as boutique one-offs such as Bandra Born, Slink & Bardot, BANNG and Prithvi Café. The company’s core strength lies in understanding the changing dining habits of young India and delivering quality experiences tailored to delight its patrons.
