Eze Perfumes Celebrates Women's Day with "Scented Chronicles: Celebrating Women Everyday with Eze"

 Eze Perfumes Celebrates Women's Day with "Scented Chronicles: Celebrating Women Everyday with Eze"

 

Mumbai, March 8, 2024 – Eze Perfumes, renowned for its exquisite fragrances, proudly presents its latest campaign, "Scented Chronicles: Celebrating Women Everyday with Eze" in honour of International Women's Day. This campaign embodies the essence of womanhood, celebrating the diverse roles and experiences of women worldwide through the evocative power of scent.

 

In this enchanting journey of Eze’s "Scented Chronicles" campaign, we witness the transformative power of scent. The first scene introduces a young professional amidst the bustling city life. With a spritz of her beloved Eze perfume, she transports herself to a serene beach, reliving cherished moments from a past vacation, immersing viewers in the calming waves and warm breezes that evoke cherished memories.  Moving forward there is a creative artist in her vibrant studio, reflecting on her favourite Eze perfume, igniting an artistic journey that transforms a blank canvas into a masterpiece, with colours bursting to life fuelled by the invigorating scent. Lastly, a mother of two shares a tender memory while cooking in her kitchen, as her Eze perfume helps her keep calm and cheerful for her child even after a busy day.  A cup of coffee and her favourite Eze perfume transports her back to a special date night with her husband, where love and romance filled the air, capturing the enduring bond shared between them.

 

Through their shared experiences, they acknowledge the unique power of scents to evoke emotions and memories, ultimately celebrating the essence of womanhood.

Ms. Kanishka Jain, Director at Incredible Indriya, commented, "The 'Scented Chronicles' campaign beautifully captures the essence of womanhood and the many roles she plays, with the transformative power of scent. It's a celebration of strength, creativity, and love, encapsulated in every bottle of Eze perfume."

 

Join us in celebrating women everywhere this International Women's Day by experiencing the enchanting "Scented Chronicles" film on our social media platforms. Discover the fragrance that resonates with your unique journey and celebrate the remarkable woman you are.

 

About Incredible Indriya:

 

Incredible Indriya is a dynamic conglomerate of direct-to-consumer (D2C) perfume and beauty brands that commenced with the successful launch of Eze Perfume this year. It is an ambitious extension of Sawai Fragrance, a leading B2B company with a rich history in the creative perfumery manufacturing industry since 1965. Incredible Indriya’s mission is to provide high-end products that are not only exquisite but also are made in India. The brand is committed to breaking barriers and ensuring that everyone has access to refined and exceptional experiences. They understand that true luxury goes beyond material possessions. Therefore, their dedication extends beyond delivering exceptional products. Incredible Indriya strives to foster a more compassionate and sustainable world. Through their initiatives, they aim to create a positive impact on society and the environment, making a difference in the lives of individuals and the planet we call home.

 

Eze Perfumes is available on Amazon, Myntra, Nykaa, Flipkart, Meesho, Smytten, Reliance Centro, and ezeperfumes.in                                                                                                                                                                                                           

 Link to the campaign: https://youtu.be/wHZJaV4oTK0