Tuesday, November 19, 2019

NDMPL & Central Presents #WeddingTales!
It’s that time of the year again! The wedding Season and NDMPL never stops to surprise you with something new and interesting.
Wedding season is here and Central wanted to capitalize on this by showcasing their collection in a very fun and interesting way.
Conceptualized and brought to life by NDMPL for the first time ever, Central launched its wedding collection through a very interesting and newly launched format called Thumpstoppers.
Fun and flirtatious, the major expectations of every young heart from a wedding season come alive in Thumpstoppers.
These videos convey wedding stories in 10 secs showcasing its wide range of wedding and gift collection.
#WeddingTales is a Digital campaign that tells the consumers that Central is a one-stop shopping destination for the Couple Squad.
Natasha Saraogi: Director NDMPL Said, It’s always very exciting and challenging to work on concepts like these, where you have only 10 seconds to give out a compelling message to our audience. We wanted to showcase Central as a one-stop destination for wedding shopping. So we weaved in all the wedding sequences in just 10 sec in a very interesting storytelling format called Thumpstoppers. Through this campaign, we have set ourselves apart from conventional marketing and tried something new.

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