Mumbai Embraces Hot Air Balloon Safari
Mumbai, October, 2013: Romanticizing in air is not a fable,
floating in the clouds is not a dream and experiencing solitude & stillness
in air is not fairytale. India’s only commercial hot air ballooning organization,
Sky Waltz, in association with Government of Maharashtra and Rainbow Riderss today
announced the launch of Hot Air Ballooning in Lonavala from 29th
October, 2013. Hot Air Ballooning has taken the tourism industry of Rajasthan
by storm and is now ready to set ablaze the tourism industry of Maharashtra.
Initially there will be one balloon with carrying
capacity of 8 passengers. Priced at INR 12,000 per head, the ride lasts for
approximately one hour but the whole experience lasts for approximately three hours
– from pick up to drop back. As Hot Air Ballooning is seasonal and dependent on
wind movement, the first year will have flights from November 2013 to mid April
2014. However, by middle of September, the weather is conducive to start
flights. From the base at Lonavala, the
balloon will be airborne twice a day at sunrise and late afternoon / early
evening.
The
launch of Hot Air Ballooning Safari in Mumbai was announced by Shri. Chhagan Bhujbal, Hon’ble
Minister for Tourism, Government of Maharashtra, in the presence of Dr.
Jagdish Patil, Hon’ble, Managing Director, MTDC (Maharashtra Tourism
Development Corporation), Mr. Samit Garg, Founder & CEO – Sky Waltz, Jai
Thakore, Founder & COO – Sky Waltz, Mr. Sangram Pawar, Director – Rainbow
Riderss.
Announcing the launch of Hot Air Ballooning in
Mumbai, Shri Chhagan Bhujbal, Hon’ble Minister of Tourism, Government of
Maharashtra, said, “Increasing tourism footfalls
across the country in the past decades has provided an impetus to not only the
development but also the introduction of innovative & exciting tourism
products. The
Indian Tourism Industry expanding exponentially and both, the State and
National Governments are looking to introduce and promote Aero-Sports/Adventure
Tourism.”
According to the World Travel &
Tourism Council (WTTC), the direct contribution of the tourism industry to the
country’s GDP is expected to grow by 7.7% per annum to INR 3, 805.2 billion by
2022 with Maharashtra, at present, attracting the highest number of tourists to
the country per year, i.e. approx 60.14 million.
Speaking on the occasion, Mr. Samit Garg, Founder
& CEO – Sky Waltz, said, “In the last few years, we have seen an exponential growth in
the demand for Hot Air Ballooning. This clearly reflects the embracing nature
of adventure tourism and sports. Our partnership with Rainbow Riderss will
enable enthusiasts of Maharashtra and neighbouring states to experience the
thrill of Hot Air Ballooning in Lonavala.”
Echoing Samit Garg’s
sentiment, Dr.
Jagdish Patil, Managing
Director, MTDC (Maharashtra Tourism Development Corporation) said, “Maharashtra boasts of more than 5.2 million
foreign tourists setting foot in the state each year. The state offers numerous
popular and adventure spots frequented not only by the locals but also others.”
He further added, “Hot Air Ballooning
is a well established and highly successful adventure sport globally that has
been successfully incorporated into India’s Tourism environment.”
Mr. Sangram
Pawar, Director – Rainbow Riderss, the official franchise partners for Sky Waltz,
catering to the Maharashtra region said, “The Government of Maharashtra is exploring and adding new dimensions
to the area of tourism and highlighting more destinations on the map to boost
tourism in the state.”
Franchise partners Rainbow
Riderss has embarked on extensive marketing to promote Hot Air Ballooning as an
adventure sport. The growing popularity of hot air ballooning can be gauged
from the fact that 93.5 FM and Girikand Cars & Coaches have already come on
board as radio and travel partners for the season.
About
Sky Waltz Balloon Safari:
Sky Waltz is the first and the largest licensed and approved
commercial Hot Air Balloon operator in India, authorized by the Directorate
General of Civil Aviation (DGCA) - Government of India. Sky Waltz Balloon
Safari is a new and exciting Tourism and Corporate based product that is
offering both Indian and Foreign Nationals a unique and memorable experience.
After commencing its operations in 5 locations in Rajasthan, Sky Waltz has now
launched its operations in PUNE / LONAVALA / MUMBAI.
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